The idea is simple yet profound: label all your documents with Post-It barcodes, so that they practically file and retrieve themselves. The challenge is to sway harried managers away from their old, creaky (yet somehow comforting) hand-to-hand battle with paper. For this iteration, we took a light approach.
WRITERGUY WAS HIRED AS:
freelance creative director and writer
PRODUCT: online presentations
HIS MISSION WAS TO:
script an audio-visual presentation to introduce managers to ImageTag's innovative capabilities for electronic document handling
HIS CLIENT: ImageTag
YEAR: 2000
READ THE SCRIPT
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